Steven Steffen
Visual, Identity, Experience Design
Brand Design, Raw Nerve
An identity for a fresh take on arcade racing
(Video game identity design)
Role — Marketing and identity designer Tools — Unity, Photoshop, IllustratorClient — New Physics (Indie team)  Year — 2023Shader Design — George Foutanos Programming — Etienne Caya Level Design — Joaquin VasquezExternal — Steam
Raw Nerve is a game inspired by Sega Rally, Stunt Race FX  and Skate. All the graphic elements are taken from the game play, giving a true sense of the world players discover. In this section, you’ll see the branding work I’ve done to bring it all to life. 


Graphic elements

Application of Steam assets (different ratios)

Marketing type treatment

Headline copy

Horizontal and vertical logo

Logo layers

Logo styles

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